MATERIALS & EQUIPMENT
Effective P.O.P. merchandising displays are increasingly important for brands & retailers to cut through the clutter, break the visual barrier, create an impression and drive in-store sales whilst complementing your omnichannel proposition.
Catch the attention of the target customer in bold and disruptive ways.
Surprise and delight shoppers with a new, intriguing experience.
Tell shoppers about features, benefits and price, whilst positioning your product.
Interact with consumers in a way that would complement online engagement; let them try your product out.
Convey the unique advantage that your product offers; present them with a compelling offer.
Brexit and Retail – Weathering the Perfect Storm
HMY > P.O.P. Brexit and Retail – Weathering the Perfect Storm It’s no secret that 2018 has been a turbulent year for the retail sector so far. News of job losses, the collapse of Toys R Us, Maplin and Poundworld,...
Travel Retail: How Does It Impact The Customer?
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O2O (Online to Offline), the Perfect Opportunity to Combine Physical and Digital Channels in Retail
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Travel Retail, a Great Opportunity to Boost Sales
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The Importance of Innovation in the Retail Sector
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